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Our Quality Charter, a quality process...

Panel On The Web inscribes itself in a quality process described in the charter...

Panel On The Web is the only French institute to have a CPO (Chief privacy Officer) who deals with the respect of the privacy.

Valérie Jourdan, creator of the company, graduate of the Business School of Tours (ESCEM) and Admnistrative and Financial Director, is in charge with this mission of CPO. This mission answers 3 requests :

  • Assure the respect of all the laws related to the protection of the privacy to our members
  • Guaranty to our clients that we treat the whole survey data in all confidentiality
  • Be initiator and influencer of a quality process in the field of market surveys.

Since our development and the launch of our first commercial studies from the beginning of January 2001, we have been conducted to integrate this mission, not that commun even in the United States and in Europe. This missionis in the same logic as the one of our adhesion charter to our panel, available in our member Space.

Since the creation of our company Panel On The Web, we always thought of answering the three requirements below by investing in proper technological developments.

The granted investments on that proper technology allow us today to manage the whole process of a survey, from the data collection among our panel to the statistical data processing of the results and their presentation to our clients. We do not need any exterior supplier. Therefore, we answer to the ethic permanent code of the market research provided by CCI/Esomar that underlines the following principle: "the professional must indicate as soon as possible to his client if some of the work he's doing for the client are subcontracted outside his institute (even if he deals with external consultants). The professional must reveal the identity of every suppliers if asked". Our proper solution guaranty us in front of the clients a total control of the project and so no suppliers.

Panel On The Web is registered at the CNIL (National Commission of Data Processing and Freedom) and admits the clauses of confidentiality of personal data for its members. In particular, each member of our community provided us personal information and has an access to modify his proper information.

The company Panel On The Web is particularly aware of the panellists under 18 that it may interview. Due to our membership contract, each membership of a panellist between 15 and 18 is validate as soon as our management and animation of our panel gets the membership contract signed by the panellist and his/her legal tutor.

Panel On The Web opted for an internal organisation that privileges a reactive relation with the final client. In fact, each Clientele manager is specialised by activity field. He is also in charge with the whole process of the study, from the prospection of the client to the on-line questionnaire, to the statistical data processing of the results and their analysis. In comparison with traditional research executives, he is better armed to answer the needs of the clients, more implicated and more efficient on his activity field.

Panel On The Web is an market survey company, from the simplest to the more complex survey, offline and online. Disposing of a large palette of survey methodology, quantitative and qualitative methodologies, we can bring a competence and a know how mixing the best of the Internet, the methodological rigor of a consulting company and the experience and logistics in all the offline data collections domains thanks to our partnership with the company Demoscopie.

=> To put it in a nut shell, Panel On The Web is an institute of consulting and market research and does not deal with direct marketing actions. We subscribe to this second principle described with the CCI/Esomar code: "The professionals of market surveys shouldn't start any activity not related with the market surveys, as for example the settle of a data base containing personal information that would be used for direct marketing or promotional actions. Such activities that are not related to market research, should always be clearly different from market research activities in the way they are organized or realized."

 

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