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Our methodologies for your online marketing...

Web Profile, Web Scope, WebTesting, three tools that answer your needs of optimising your Internet resources.

Marketing and Internet
The methodological rigor
Our vocation is to bring you the know-how of a market survey institute adapted to the specification of the Internet. Panel On the Web brings you the solutions and the operational recommendations :
  • Qualifying your audience
  • Growing your traffic
  • Targeting your public
  • Optimizing your on-line services.

The diversity of our tools and our experience in the Internet field lead us to propose the most adapted approach in order to solve your marketing problematic.

Interviewing our on-line panels , recruiting from your site or e-mailing from a qualified file, we define together the optimised methodology.

 

A suited approach...
WEB PROFILE

Qualification of the profile and the potential of the Internet users, visitors, subscribers or clients :
a standardised approach in order to build a rigorous and immediately operational segmentation. Semi-closed questionnaire, from 10 to 15 minutes among a sample from our panel or among a sample recruited from your site. For any other details, please click here.

WEB SCOPE

Continuous study to measure up the fame, the attractiveness and the image of your site :
the implementation of normed indicators allow to establish a cartography of your performance compared to the one of your principal competitors.

WEBTESTING

From the simplest concept test to the deep exploration of the strengths and the weaknesses of your site.
From a simple demand from you, our diagnostic on-line questionnaire can be completed with a previous qualitative phase or with an observation of the Internet user behaviour thanks to a software. Web Insight is today the only methodology that guaranty you an evaluation of your site in the real exposition conditions. For any other details, please click here.

 

Our references for this service...


WEB PROFILE :

WEB TESTING :

 

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